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It's Stanley versus Stanley in trademark lawsuit

Stanley brand water bottles are displayed on a shelf in New York in 2024.
Lindsey Nicholson
/
Universal Images Group Editorial
Stanley brand water bottles are displayed on a shelf in New York in 2024.

窪蹋勛圖厙-based toolmaker is suing Stanley 1913, the Seattle company that makes trendy travel mugs involved in a recent safety recall.

The Stanley 1913 mugs have a logo depicting a bear with a crown. They have grown in popularity after being promoted by online influencers in recent years. The mugs are often sold in colors that coordinate with lipstick, or accessories like handbags and cellphone covers.

Stanley Black & Decker is known for its iconic yellow and black colors. For more than 150 years, the company has made hammers, saws and tape measures that pound, rip and drill.

In a recent filing in federal court in 窪蹋勛圖厙, Stanley Black & Decker says its trademark has been violated by the mug company.

The New Britain business says the mug-maker is breaking decades of previous agreements about how the Stanley name can be used, by identifying itself as just Stanley, instead of using the name Stanley PMI.

The mug company is owned by Pacific Market International and PMI WW Brands.

Stanley Black & Decker says its reputation was irreparably damaged by last years recall of .

In December, PMI announced a recall of approximately 2.6 million Stanley-branded steel travel mugs. The company received , which led to dozens of burn injuries, according to the U.S. Consumer Product Safety Commission.

Stanley PMI later .

PMIs recent growth has been accompanied by several waves of negative press associating STANLEY with, for example, lead poisoning and burn hazards, Stanley Black & Decker wrote in its lawsuit. For example, in February 2024, PMI was sued by customers and there were widespread media reports regarding concerns that Stanley failed to disclose that its products contained lead.

While its products can contain lead, Stanley PMI says on its website that they meet U.S. .

But the tool company says some consumers and even a reporter from The New Yorker remain confused about which company makes the recalled mugs.

Stanley 1913 did not respond to calls and emails seeking comment. The company has yet to respond to the lawsuit in court.

On , the Seattle-based travel mug maker says it was founded in 1913 by inventor William Stanley, Jr.

The headline for this story has been updated to indicate that the lawsuit is in regards to a trademark, not copyright infringement.

Matt Dwyer is an editor, reporter and midday host for 窪蹋勛圖厙's news department. He produces local news during All Things Considered.

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SOMOS CONNECTICUT is an initiative from 窪蹋勛圖厙, the states local NPR and PBS station, to elevate Latino stories and expand programming that uplifts and informs our Latino communities. Visit CTPublic.org/latino for more stories and resources. For updates, sign up for the SOMOS CONNECTICUT newsletter at ctpublic.org/newsletters.

SOMOS CONNECTICUT es una iniciativa de 窪蹋勛圖厙, la emisora local de NPR y PBS del estado, que busca elevar nuestras historias latinas y expandir programaci籀n que alza y informa nuestras comunidades latinas locales. Visita CTPublic.org/latino para m獺s reportajes y recursos. Para noticias, suscr穩base a nuestro bolet穩n informativo en ctpublic.org/newsletters.

Fund the Facts

You just read trusted, local journalism thats free for everyone, thanks to donors like you.

If that matters to you, now is the time to give. Join the 50,000+ members powering honest reporting and a more connected and civil! 窪蹋勛圖厙.

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窪蹋勛圖厙s journalism is made possible, in part by funding from Jeffrey Hoffman and Robert Jaeger.